"photography exorcizes the world through the instantaneous fiction of its representation. the photographic image is not a representation; it is a fiction. through photography, it is perhaps the world itself that starts to act and imposes its fiction. photography brings the world into action, and the world steps into a photographic act. this creates a material complicity between us and the world since the world is never anything more than a continuous move to action. " J. Baudrillard